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Benefits of Bing Ads in your PPC strategy

Benefits of Bing Ads in your PPC strategy

by Jack Barnes | Mar 12, 2020 | Beginner, Google Ads, Insights, Level, Paid Search

When considering your search ad strategy, of course, most of your budget should be allocated for Google Ads, however Bing AdWords should never be forgotten. With cheaper ad costs and over 100 million unique searches a month, Bing AdWords provides a useful platform to...
Top tips to simplify Google Ads.

Top tips to simplify Google Ads.

by Nick Capehorn | Jan 20, 2020 | Beginner, Google Ads, Insights, Level, Paid Search

After another digital meeting with one of our long term clients this week, we are again being told how confusing the Google Ads platform can be. It will really bamboozle even the most efficient marketer, leading to lost budgets, lost campaign ROI and lack of trust in...

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