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Maximise your customer data with Opt-in marketing

Maximise your customer data with Opt-in marketing

by Jack Barnes | Mar 16, 2020 | Beginner, Email Marketing, Facebook, Facebook Ads

Opt-in marketing is a type of permission marketing where you offer a formal opt-in process for consumer/users to receive follow-up communications and offers. It has become more important than ever in modern day marketing due to GDPR. With Data protection coming into...
Getting the most from Facebook ads – placement & targeting

Getting the most from Facebook ads – placement & targeting

by Nick Capehorn | Nov 17, 2019 | Beginner, Facebook Ads, Insights, Level, Paid Search, Uncategorized

So you designed a lovely series of Facebook ads ready to go and grab loads of new business – but then realise you have no idea what to do with these ads. Or worse still, you designed the ads, pushed them live and then watched your budget fall while without your leads...

Recent Posts

  • Levelling up your UX maturity
  • How mature is your UX process?
  • Cognitive Biases and UX testing
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  • Maximise your customer data with Opt-in marketing

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