by Jack Barnes | Mar 12, 2020 | Beginner, Google Ads, Insights, Level, Paid Search
When considering your search ad strategy, of course, most of your budget should be allocated for Google Ads, however Bing AdWords should never be forgotten. With cheaper ad costs and over 100 million unique searches a month, Bing AdWords provides a useful platform to...
by Nick Capehorn | Jan 20, 2020 | Beginner, Google Ads, Insights, Level, Paid Search
After another digital meeting with one of our long term clients this week, we are again being told how confusing the Google Ads platform can be. It will really bamboozle even the most efficient marketer, leading to lost budgets, lost campaign ROI and lack of trust in...