by Nick Capehorn | Feb 5, 2020 | Beginner, Insights, Level, User Experience
User Experience or UX should be at the heart of everything we do as businesses, and it doesn’t have to be overcomplicated. Here are some tips to point you in the right direction. Know your audience Cultural differences have a big impact in how people perceive and use...
by Nick Capehorn | Feb 3, 2020 | Beginner, Facebook, Insights, Instagram, Level, LinkedIn, Social Media, Twitter
We live in a world where everyone has an opinion on everything from politics to parenting. So, it is understandable that brands want to align themselves with certain messages, ideals and credentials for social good. It helps to position themselves within a crowded...
by Nick Capehorn | Feb 1, 2020 | Beginner, Content Marketing, Insights, Level
Your website may look great. It may have the right colours, correct branding and images your target market will understand, it may have super whizzy animations – but still you’re struggling to gain any traction when it comes to traffic and potential buyers hitting...
by Nick Capehorn | Jan 30, 2020 | Beginner, Facebook, Insights, Instagram, Level, LinkedIn, Social Media, Twitter
There’s no denying that social media has become commonplace in our lives. It is the cornerstone of any marketing campaign – digital or otherwise. Around 42% of the world’s population uses social media. However, social media is constantly evolving. There are so many...
by Nick Capehorn | Jan 28, 2020 | Beginner, Insights, Level
In today’s world, our lives revolve around digital communications. It’s hard to think of a day which doesn’t involve some form of interaction with something digital – whether that’s our phones, a computer, or even an interactive billboard. It wasn’t always be this...
by Nick Capehorn | Jan 22, 2020 | Beginner, Insights, Level, SEO
For many, SEO is still seen as a bit of a dark art, with people huddled in smoky rooms trying to game Google and get their site ahead of the competition at all costs. If only our daily working life resembled a Hollywood film that closely, but alas, it doesn’t....
