by Jack Barnes | Mar 16, 2020 | Beginner, Email Marketing, Facebook, Facebook Ads
Opt-in marketing is a type of permission marketing where you offer a formal opt-in process for consumer/users to receive follow-up communications and offers. It has become more important than ever in modern day marketing due to GDPR. With Data protection coming into...
by Nick Capehorn | Feb 3, 2020 | Beginner, Facebook, Insights, Instagram, Level, LinkedIn, Social Media, Twitter
We live in a world where everyone has an opinion on everything from politics to parenting. So, it is understandable that brands want to align themselves with certain messages, ideals and credentials for social good. It helps to position themselves within a crowded...
by Nick Capehorn | Jan 30, 2020 | Beginner, Facebook, Insights, Instagram, Level, LinkedIn, Social Media, Twitter
There’s no denying that social media has become commonplace in our lives. It is the cornerstone of any marketing campaign – digital or otherwise. Around 42% of the world’s population uses social media. However, social media is constantly evolving. There are so many...
